I was contacted last week by the site 5min.com, which is like YouTube… only much smaller, and focuses exclusively on short how-to type videos. They seem to include game walkthroughs as part of “how-to”, so I won’t complain. I was very intrigued to speak with them more about what they were offering, especially given my recent issues with YouTube.
So, it turns out, their business model is quite fascinating. Not only do they share revenue with the content providers (me)… they share revenue with the content embedders (sponsors). I don’t know the splits, and I don’t know all the details in regards to embeds on sites that they don’t have prior deals with… but it’s a VERY interesting concept, as it makes my service MUCH more desirable to sponsor sites (when the alternative is having a developer do it or them doing it themselves).
I have a follow-up with them next week. This could be a great next step in my business.